Designer Sunglasses are the Perfect Fashion Statement

Designer sunglasses have seen their popularity grow substantially in the past decade. They are highly regarded as a fashion statement and have become all the rage with style-conscious consumers. As a result, several designer stores and manufacturers have created their very own sunglass lines. There is many notable high-end brands who have adopted this strategy. Unfortunately, designer sunglasses have a very high price tag and may seem out of reach for the average consumer. With online wholesalers such as Miami Wholesale Sunglasses, the latest and most sought-after sunglasses are finally affordable.

The Perception of Designer Eyewear

Many consumers are extremely hesitant to purchase sunglasses at inflated prices. They question whether designer sunglass frames are really worth the extra cost, when their technical aspects are similar to the competition. However, it is important to assess the reasons why designer sunglasses are purchased. Designer sunglasses are purchased in the same way that designer footwear, jeans, handbags, jackets and even underwear are. They are bought to serve the purpose of looking good, developing self-confidence, having a sense of superiority and to make a fashion statement. Designer eyewear most certainly justifies all of these needs and much more. As a result, it is not surprising to see celebrities sporting a pair of designer sunglasses with pride. In fact, Tom Cruise is recognized for wearing a pair of aviator style sunglasses, Elton John is known for his famous orb-style lenses and Paris Hilton favors large retro styles. Many celebrities have even begun their own sunglass lines.

Higher Quality with Fashion Expertise

Designer sunglasses have gained popularity for their fashion expertise, but they have also gained praise for their extremely high quality. The primary purpose of sunglasses is to provide adequate eye protection. Luckily, most sunglass models carry 100% UV protection, which is now considered to be the industry standard. Designer eyewear sets itself apart from the competition with added durability and visual quality. This is because many fashion brandshave been critically acclaimed for a product line that features far more than just sunglasses. They are recognized for carrying superior clothing, handbags and numerous fashion accessories. In order to protect their brand name from any negative associations, their sunglasses must match the same level of quality that their consumers have come to expect. This means that designer sunglasses are traditionally stronger, more scratch resistant and offer better visual clarity than the competition. A single pair may only need to be replaced on a yearly basis. Check out http://www.miamiwholesalesunglasses.com/new-arrivals.aspx for the newest and must up-to-date high-quality sunglasses.

Designer Sunglasses for Men and Women

Everyone is aware of the need for women to keep up with the latest fashion trends. This is evident in their eagerness to purchase the latest clothing, purses, earrings, necklaces and more. In fact, it was the handbag that was previously recognized as a women's token item. However, a famous market research group called NPD believes that sunglasses are quickly overtaking this position. Their senior analyst, Marshal Cohen, is quoted as saying, "The youth of America has discovered sunglasses to be the aspirational and prestige item of the moment. Sunglasses will replace the handbag as the image item."

Unlike women, men are less involved in the fashion industry. They usually wear clothing that they find comfortable and are less pressured to follow the latest trends. However, designer sunglasses are emerging as a man's primary fashion piece. Unlike the watch which is often covered by a man's sleeve, a pair of sunglasses is very visible. It is often used to define a man's presence and it is used to set them apart from others.

It is evident that sunglasses are one of the only fashion products that are popular in both gender markets. Miami Wholesale Sunglasses offers men's designer sunglasses, as well as designer sunglasses for women. This allows your business to appeal to all demographics.

The Emergence of Counterfeit Eyewear

With the immense popularity of designer eyewear, many retailers are making a profit by selling counterfeit copies. These replicas may appear to look like the original, but are of significantly lower quality. They have a greater propensity of breaking after a couple uses and are often associated with a cheap, plastic feel. Unfortunately, counterfeit sunglasses have become far too common when dealing with online retailers. An inability to physically view the product makes it harder to identify untrustworthy websites. It is for this reason that you should use a reliable site like Miami Wholesale Sunglasses to make your purchase. We are recognized as an honest and dependable retailer, who only sells high-quality and authentic sunglasses. We also offer a 30-Day Money Back Guarantee, which allows you to return the product within 30 days for any reason.

Why Buy Designer Sunglasses from Online Wholesalers?

Designer sunglasses are notorious for their high prices. By shopping online, cheap designer sunglasses can be obtained at a fraction of the cost. Unlike brick and mortar stores, many online retailers have a lower overhead operating cost. Consequently, a large savings is usually passed directly to the consumer.

Furthermore, by buying discount designer sunglasses at wholesale prices, you can save even more. The trick is to purchase large quantities at reduced prices. Individuals can purchase wholesale sunglasses by the dozen as low as only $24. Retailers may also purchase wholesale sunglasses by the dozen and then sell the product at retail price for large profits. It is also ideal to stock your store with more than one designer sunglass style. Consumers have very different preferences and you must carry a wide variety of styles to suit everyone's needs. Fortunately, Miami Wholesale Sunglasses offers over 300 different sunglass models. View our selection today!

Reference:
1. http://www.nytimes.com/2008/07/10/fashion/10sunglasses.html